TELUS

NETFLIX FOR OPTIK

THE IDEA

WHEN NETFLIX BECAME AVAILABLE ON OPTIK, IT WAS GOOD FOR EVERYONE. ALMOST EVERYONE.

When Netflix became available on TELUS Optik TV, it made it even easier for customers to become completely absorbed in the rich world of binge-worthy content on Netflix. So, rather than celebrate the new offering, we thought it best to apologize.
TV / Flower
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TV / Drip
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TV / Laundry
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Results

CREATIVE & COMMERCIAL SUCCESS

Following the launch, Optik TV surpassed targets by 25%. And, the films were awarded for excellence in online broadcast content by the national Lotus Awards.