Lexus

STROBE

ENGINEERING MEETS HUMAN ENDEAVOR

Amazing in Motion is an inspiring set of global projects, created by Lexus to showcase its imagination through innovative design and technology.
Amazing in Motion / Strobe
Video 1
Results

CONTENT THAT CAPTURES IMAGINATION

Within just 12 days, without a penny of media spent, Strobe reached 156.5 million people. Following launch, it was featured in TED’s ‘Return on Ideas’ global series.


Check out more projects below or the full Amazing in Motion showcase HERE.